2 Aug, 2009 in
Social Media Marketing by
Vijay Rayapati
Nice video on “Madison Avenue Blues” 
after new media revolution, I hope you will enjoy it.
What is your take?.
Social Media Strategies and Technologies
{Relationships start with social conversations}
23 Jul, 2009 in
Digital Activism, Social Media For Collaboration, Social Media Research Reports, Social Media Talks by
Vijay Rayapati
An interesting TED talk by Clay Shirky on “How Social Media Can Make History?” as it empowers people from consuming information to participation, producing content to enabling new kind of co-operative structures which aid people to create organized groups or networks to help in collaborating against repressive regimes like China to report on real news, bypassing the censorship. He also explains the evolution of media from past 500 years and why social media has great potential to create a history - a must watch for all even if you not a social web enthusiast.
You can find the TED talk video, below:
I completely agree on his perspective that information flow is now many directional with consumers becoming producers in the new media world and social web empowers people to connect, share & collaborate for digital activism at larger scale as we have already seen during 2005 tsunami, Obama campaign, China 2008 earth quake subsequent protests and recently during Iran election protests.
What is your take?, I would love to hear your thoughts.
21 Jul, 2009 in
Social Media Best Practices, Social Media Case Study Reports, Social Media Marketing, Social Media Marketing Reports, Social Media Research Reports by
Vijay Rayapati
The engagemendb.com, which aims to be ultimate social media database and a comprehensive guide to corporate social media efforts that build brand engagement has released “ENGAGEMENTdb Report 2009” based on how brands leverage the social web to interact with their consumers in colloboration with Altimetergroup and WebPaint.
This study aims to measure how deeply engaged the top 100 global brands are in a variety of social media channels and understand if higher engagement on social channels is correlated with financial performance.You can read the review by CharlenLi on the most engaging brands.
According to this report, the top most engaging brands on the social web are:
You can download the entire report from engagementdb site. Do you agree that “Social Media Engagement” is a necessity for all brands?.
Update: You might also like to read this post on econsultancy.com
Get in touch
ADVERTISE HERE
-
My Social Web Identity
This blog content is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 2.5 India License.
© 2009 Social Media Strategies and Technologies