It’s been a great year for social media with ever increasing use of blogs, micro blogs, social networking and sharing sites by individuals to businesses to politicians to communities & celebs, including the launch of Foursquare to the (in)famous Google Wave.
While we have seen countless posts on how one should use, leverage and take advantage of social media platforms but there is an equal and growing concerns about how it will effect individual privacy to organizational productivity. White it’s easy for social media guru’s to say the disadvantages out weigh the benefits, there is a real need for having tools that allow individuals/organizations to create & manage their niche network’s of trusted boundaries while platform providers continue to accept openness for better monetization.
I believe in 2010 we will see growing concerns over privacy to organizational outcry of productivity while marketers moving from the effect of conversations to measuring the impacts of engagement and using evolving tools to organize their social media efforts, to sum it up I would say people will move from debating “whether social media is a fad or revolution?” to “social media issues and best practices” – what is your take?.
Wish you all a very happy and wonderful new year - 2010.
P.S : There is a reference link to http://www.gizapage.com and I work with them.
