Social Media Strategies and Technologies

Everyday we come across new social web services that offer a specific value  for it’s users and most of us have a problem in managing all these  profiles that we create at different places like social or professional networking sites, micro-blogging services, blogs, online services and other social sites.

GizaPage.com, which got reviews from Mashable, GigaOMNetwork is a social network organizer platform that helps Individuals, Organizations, Brands and Non-Profits to manage their social web activities from one place under single identity, you can organize all your social profiles (Facebook, LinkedIn, Pandora, Twitter, Bebo & FriendFeed etc, currently it supports over 50 social web services ) side by side as a tabs for ease of use, branding and activity management.

GizaPage launched a kindle contest on Twitter where users need to tweet their gizapage.com url with #gizapage tag, you can visit GizaPage blog for contest details and rules and enter this contest.

If you are already on GizaPage then tweet your url else create one to manage all your social profiles from one identity. Happy Tweeting!!!.

[Disclaimer: I am currently associated with GizaPage on a fulltime engagement].

BeelineLabs has released a new study report on “best practices in social media monitoring, engagement and measurement” with key leanings from decision-makers in corporate communications, marketing and customer services at corporations like Cisco, Intuit, GE and with the top social media monitoring technology providers.

The goal of this study is to understand the best practices from big corporations on monitoring, engaging and measuring their social media initiatives.

Highlights from this report:

• The decision to monitor is easy, engaging is more complex

• Early social media efforts are natural extension to existing functions

• Understanding is more important than social media guidelines and policies

• Companies need to be engaging with consumers NOT agencies.

• Insights from social media monitoring are very helpful but mining, creating these reports is challenging.

• You cannot respond to every tweet or blog post - how to prioritize? and who (from company ) will respond for what?.

• What are the measurement metrics big companies use?.

• What are the most common mistakes ?.

This is a must read report for social media marketers to get good insights on how big corporations are using social media monitoring, engagement and measurement - what are your thoughts?.

[Disclaimer: This is not paid review post:)]

Here is my list of the best social media and related articles for the second week of June-09 based on the popularity of tweets from @SMMPro and in general among social media community, I engage with in conversations.

List of the best social media articles during second week of  June-2009:

The Difference Between Value and ROI in Social Media?

What Drives Consumer Adoption of New Technologies?

Social Networking is More Than Networking

6 Tips for Behavior and Managing Social Media Community Profiles

Social Media ROI, Impossible? Think Again

Facebook Vanity URL For Users & Fan Pages - What It Means For You? [disclaimer: my blog post]

Is Twitter a Conversation or Broadcast Platform?

Five Things You Should Know About Social Media ROI

Hope you enjoy reading this list :),  do share your comments.